Which type of insurance policy did you buy most recently?
When did you take out this policy?
Was this a new policy, a renewal, or a switch from another provider?
Which insurer or brand did you buy this policy from?
Explore the key factors that drove their decision to choose this policy and provider, using the policy type (NO RESPONSE), timing (NO RESPONSE), journey type (NO RESPONSE) and chosen brand (NO RESPONSE) as context for what influenced their choice at the time.|3
Explore how they compared insurers and made their final decision, including which other brands they considered alongside (NO RESPONSE), how these options differed, any trade-offs they weighed, and what ultimately tipped the balance in favour of their chosen provider.|3
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